With this eBook, we’ll be walking you through some of the most common survey design mistakes, how to prevent them.

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Common Survey Design Mistakes

  • Asking Unclear Questions
  • Unclear Concepts and Units of Measurement
  • Unclear or Inconsistent Scales
  • Asking Biased Questions

Survey Design Do’s and Don’ts

  • Things To Do
  • Things Not To Do

Be Specific

  • Short and Simple is the Key to Success
  • Clear Questionnaire Checklist